June 4, 2009
Ms. Marcia E. Asquith
Office of the Corporate Secretary
FINRA
1735 K Street, N.W.
Washington, D.C. 20006-1506
Re: FINRA Regulatory Notice 09-22 Regarding Personal Securities Transactions
Dear Ms. Asquith:
The Investment Company Institute1 is writing to comment on FINRA’s proposed new rule,
Rule 3210, which addresses member firm oversight of personal trading by their associated persons.2
The proposed rule combines certain provisions of NASD Rule 3050 and New York Stock Exchange
Rule 407 and creates additional requirements intended to promote more effective oversight of personal
trading by associated persons of member firms.
Oversight of personal trading activities is a core compliance obligation for investment
companies, their investment advisers and principal underwriters.3 Effective oversight of personal
1 The Investment Company Institute is the national association of U.S. investment companies, including mutual funds, closed-end funds,
exchange-traded funds (ETFs), and unit investment trusts (UITs). ICI seeks to encourage adherence to high ethical standards, promote
public understanding, and otherwise advance the interests of funds, their shareholders, directors, and advisers. Members of ICI manage
total assets of $10.18 trillion and serve over 93 million shareholders.
2 See FINRA Regulatory Notice 09-22 (April 2009) (“Notice”), which is available at
http://www.finra.org.web.grops/industry/@ip/@reg/@notice/documents/notices/p118524.pdf.
3 See, e.g., Rule 17j-1 under the Investment Company Act of 1940 (which requires all registered investment companies, their investment
advisers, and their principal underwriters to adopt a code of ethics and procedures designed to detect and prevent improper personal
trading and all access persons to file quarterly reports regarding their personal securities transactions); and Rule 204A-1 under the
Investment Advisers Act of 1940 (which requires registered investment advisers to adopt a code of ethics setting forth a standard of
business conduct and to periodically review personal securities holdings and transactions of their access persons).
Ms. Marcia E. Asquith
June 4, 2009
Page 2 of 5
trading is of paramount importance to the Institute and its members.4 At the same time, the benefits of
any proposed new compliance obligations in this area should outweigh the associated costs. Therefore,
we recommend that the proposed rule be modified to recognize the distinct structure of certain
member firms affiliated with investment companies and to harmonize certain reporting obligations in
proposed Rule 3210 with those contained in Rule 17j-1. We also recommend expressly providing
member firms with the flexibility to gather personal trading information in a variety of ways.
Moreover, we recommend several technical changes to streamline and make the rule practically more
workable. Our comments are provided below.
Limited Purpose Broker-Dealers
Proposed Rule 3210(a) prohibits any associated person, without the prior written consent of
his or her employer (“employer member”) from opening at another member firm (“executing
member”), or at any other financial institution5 any securities account in which such associated person
has a personal financial interest.6 The proposed rule further requires that, as a condition to granting
prior written consent, the employer member instruct an associated person to have the executing
member provide duplicates of his or her account statements and confirmations to the employer
member. 7
We urge FINRA to pursue a more targeted supervisory approach that requires reporting of
personal trading by access persons of limited purpose broker-dealers.8 Specifically, the Institute
recommends that for limited purpose broker-dealers whose sole purpose is to distribute mutual funds,
unit investment trusts, and variable annuity contracts, duplicate account statements and confirmations
be required with respect to the personal trading of their “access persons”9 rather than their associated
4 See, e.g., Report of the Advisory Group on Personal Investing (May 9, 1994) (“Institute’s Personal Investing Report”) (report issued by a
committee of senior investment company industry officials and unanimously endorsed by the Institute’s Board of Governors
recommending that investment companies adopt certain substantive restrictions on personal investing activities and related compliance
procedures).
5 “Financial institution” is defined to include, among others, investment companies, investment advisers, and insurance companies.
6 The Notice states that, as a general matter, personal financial interest would extend to an associated person’s spouse’s account. We
recommend defining personal financial interest in the text of Rule 3210 as adopted. As a practical matter, doing so will make it easier for
member firms to reference their authority to request an associated person’s spouse’s personal trading records, in response to employee
queries.
7 NASD Rule 3050 currently requires an executing member to send duplicate confirmations and account statements with respect to
personal trading by associated persons of an employer member solely on the employer member’s written request. NYSE Rule 407 requires
these documents to be sent to the employer member.
8 If an employer member was concerned about the personal trading of a particular associated person, it would be permitted, as it is today,
to request duplicate account statements and confirmations from executing members. See NASD Rule 3050(b)(2).
9 We recommend incorporating in Rule 3210 a definition of “access person” based on Rule 17j-1’s definition of access person. See Rule
17j-1(a)(1) (generally providing that an access person is any director, officer, general partner, or employee of the fund or its investment
adviser who, in connection with his or her regular functions or duties, makes, participates in, or obtains information regarding, the
purchase or sale of certain securities by a fund, or whose functions relate to the making of any recommendations with respect to such
purchases or sales). We have provided rule text to implement this recommendation in Appendix A.
Ms. Marcia E. Asquith
June 4, 2009
Page 3 of 5
persons. Unlike associated persons of other broker-dealer firms, associated persons of these firms do
not make, participate in, or obtain information regarding the purchase or sale of securities by
investment companies or for private client accounts. Nor do they make any recommendations with
respect to such purchases or sales. Therefore, an employer member that is a limited purpose broker-
dealer that receives account statements and confirmations from its associated persons would not have a
basis on which to evaluate the legitimacy of the trading activity.10 Despite that, by having required the
transmittal of this information, there would be a perceived obligation for compliance personnel to
review this information. This review potentially would take compliance personnel’s time and attention
away from areas where their oversight would be better spent.11 Costs that would have to be incurred to
maintain these records similarly are not warranted, because the risks of personal trading based upon
misuse of client information does not exist with respect to these employees. Our recommended
approach also would line up more closely FINRA’s personal trading requirements with those of Rule
17j-1, thereby facilitating more cost effective compliance.12
Other Comments
Exceptions from Reporting Requirements
We recommend that FINRA make any personal trading requirements consistent with existing
requirements for investment company personnel, thereby avoiding unnecessary costs without
corresponding benefits. As proposed, executing members would not be required to provide duplicate
account statements and confirmations with respect to transactions in unit investment trusts, variable
contracts, or registered open-end investment companies or to accounts that are limited to transactions
in such securities, or to Monthly Investment Plan type accounts. We support these exceptions (with
10 Review of personal securities holdings and transaction reports typically include, among other things, an assessment of whether the access
person is trading for his account in the same securities he is trading for clients, and, if so, whether the clients are receiving terms as
favorable as the access person takes for himself. As the Commission explained in the proposing release for Rule 204A-1, investment
advisers and their personnel face inherent conflicts of interest when they trade securities for their own accounts and have access to
information about their clients’ securities transactions, which they can exploit for their own benefit. See Investment Advisers Act Release
No. 2209 (January 20, 2004) at p. 4.
11 See, e.g., Rule 38a-1 under the Investment Company Act of 1940 (requiring investment companies to adopt and implement written
policies and procedures reasonably designed to prevent violation of the federal securities laws by the fund, including policies and
procedures that provide for the oversight of compliance by each investment adviser, principal underwriter, administrator, and transfer
agent of the fund).
12 Under Rule 17j-1, access persons are required to report securities transactions on a quarterly basis to the investment company (or
relevant adviser or principal underwriter). Our recommended approach also would be consistent with a recommendation in the
Institute’s Personal Investing Report, which provided that investment company codes of ethics require all access persons to direct their
brokers to supply to a designated compliance official duplicate confirmations and account statements. Cf. Commissioner Elisse B. Walter,
U.S. Securities and Exchange Commission, Regulating Broker-Dealers and Investment Advisers: Demarcation or Harmonization? (May 5,
2009) (calling for the Commission’s harmonization of the supervisory responsibilities of broker-dealers and investment advisers).
Ms. Marcia E. Asquith
June 4, 2009
Page 4 of 5
one technical change)13 because we do not believe that any of these types of transactions present
opportunities for abuse. For the same reason, we recommend that FINRA not require reporting with
respect to: (i) transactions effected for, and securities held in, any account over which the person has no
direct or indirect influence or control; or (ii) transactions in direct obligations of the United States
government, bankers’ acceptances, bank certificates of deposit, commercial paper and high quality
short-term debt instruments, including repurchase agreements.14
Retain Flexibility of Executing Members’ Methods for Reporting
Proposed Rule 3210 requires an executing member to send duplicate account statements and
confirmations to employer members. The Notice requests comment on the methodologies firms
currently use to obtain personal trading information, and whether the proposed rule should address
such information-gathering methodologies. Our members report that they gather personal trading
information in a variety of ways. For example, some firms receive electronic feeds of transactions and
disks of account statements. Others receive electronic feeds of transactions and have access to account
statements through the Internet. Still others, particularly smaller advisers, are not set up to receive
electronic feeds and instead receive hard copies of confirmations and account statements. We see no
reason to limit the current flexibility, and therefore recommend expressly permitting confirmations and
account statements to be received in electronic or paper form or accessed through the Internet.15
Employer Member’s Revocation of Consent
Supplementary Material .04 provides that if an employer member does not receive duplicate
account statements and confirmations required pursuant to proposed Rule 3210 in a timely manner,
the employer member must revoke its consent to maintain the account, and the executing member
must close the account.16 An employer member not receiving confirmations or account statements may
be the result of an administrative oversight or other benign circumstance. Given that, requiring that
the account be closed is an unduly severe consequence. We recommend instead requiring the employer
member to provide notice to the executing member and associated person and permit an opportunity
to cure within a reasonable time period. If there is failure to cure, then it may be appropriate to require
the account to be closed.
* * * * * *
13 We recommend renaming the term Monthly Investment Plan as Automatic Investment Plan and defining it in the rule along the same
lines as Rule 17j-1 defines Automatic Investment Plan. The automated nature of the investment (rather than its frequency) is the feature
that protects against the potential for abusive trading. See Rule 17j-1(a)(11) (generally defining automatic investment plan as a program
in which regular periodic purchases are made automatically in investment accounts in accordance with a predetermined schedule and
allocation.) We have provided a recommended definition of this term in Appendix A.
14 These reporting exceptions are based on Rule 17j-1. See Rule 17j-1(a)(4) and (d)(2).
15 Rule 17j-1 does not require information regarding access persons’ personal trading to be sent or received in any particular manner.
16 There is no corollary to this obligation in Rule 17j-1.
Ms. Marcia E. Asquith
June 4, 2009
Page 5 of 5
The Institute appreciates the opportunity to comment on the proposal. Any questions about
regarding the comments may be directed to the undersigned at (202) 218-3563 or Ari Burstein at (202)
371-5408.
Sincerely,
/s/
Dorothy M. Donohue
Senior Associate Counsel
cc: Robert E. Plaze, Associate Director, Office of Regulatory Policy and Investment Adviser
Regulation
Sarah A. Bessin, Assistant Director, Office of Investment Adviser Regulation
Division of Investment Management
U.S. Securities and Exchange Commission
Appendix A
3000. SUPERVISION AND RESPONSIBILITIES RELATING TO ASSOCIATED
PERSONS
* * * * *
3200. RESPONSIBILITIES RELATING TO ASSOCIATED PERSONS
3210. Personal Securities Transactions for or by Associated Persons
(d) Notwithstanding the foregoing, this provision applies only to associated persons of limited purpose
broker-dealers whose sole purpose is to distribute registered open-end investment companies, unit
investment trusts, and variable annuity contracts that are access persons. An access person is any such
associated person who, in connection with his or her regular functions or duties, makes, participates in
or obtains information regarding, the purchase or sale of securities by those registered open-end
investment companies or unit investment trusts, or whose functions relate to the making of any
recommendations with respect to such purchases or sales.
Supplementary Material:
* * *
.03 Duplicate Account Statements and Confirmations. – The requirement to provide to the
employer member duplicate account statements and confirmations shall not be applicable to
transactions in unit investment trusts and variable contracts or redeemable securities of companies
registered under the Investment Company Act of 1940 or to accounts that are limited to transactions
in such securities, or to Automatic Investment Plan type accounts, unless the employer member
requests receipt of such duplicate account statements or confirmations. For purposes of this paragraph,
“Automatic Investment Plan” means a program in which regular periodic purchases (or withdrawals)
are made automatically in (or from) investment accounts in accordance with a predetermined schedule
and allocation. An Automatic Investment Plan includes a dividend reinvestment plan and retirement
plans under Section 401(k) of the Internal Revenue Code.
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