September 5, 1996
TO: DIRECT MARKETING COMMITTEE No. 27-96
SALES FORCE MARKETING COMMITTEE No. 30-96
RE: SEPTEMBER 26, 1996 COMMITTEE MEETINGS
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Attached are the agendas for the September 26, 1996 meetings of the Institutes Sales Force
Marketing Committee and Direct Marketing Committee. As you are aware, these meetings will
be held in the David Silver Conference Room on the 12th floor of the Institute offices at 1401 H
Street, NW, in Washington, DC. The Sales Force Marketing Committee will meet from 9:30 am
to 12:30 pm and the Direct Marketing Committee will meet from 2:00 pm to 4:00 pm. A joint
luncheon for the two committees will begin at 12:30 pm. The luncheon will feature a report by
Institute President Matthew P. Fink on current legislative and regulatory issues.
As you will note from the agendas, the Institutes communications themes for fiscal year 1996-
1997 will be discussed at both committee meetings. Accordingly, please review the attached
information about the themes prior to the meeting.
If you plan to attend the committee meetings and have not yet returned the meeting
registration form that was sent to you under a separate cover, please do so as soon as possible.
If you have any questions about the September meetings, please call Stephanie Brown at
202/326-5869 or Linda Brenner at 202/326-5883. We look forward to seeing you in September.
Stephanie Brown
Assistant Vice President,
Training and Marketing
Linda Brenner
Director, Sales Force Marketing
and Financial Planning Services
Attachments