1 See Memorandum to Board of Governors No. 96-93, Bank Investment
Management Members No. 25-93, and Task Force on Bank Sales
Activities, dated October 25, 1993 [FDIC]; Memorandum to Board of
Governors No. 79-93, Bank Investment Management Members No. 22-93,
and Task Force on Bank Sales Activities, dated September 15, 1993
[OTS]; Memorandum to Board of Governors No. 62-93, Bank Investment
Management Members No. 15-93, and Task Force on Bank Sales
Activities, dated July 19, 1993 [OCC]; Memorandum to Bank
Investment Management Members No. 13-93 and Board of Governors No.
57-93, dated June 25, 1993 [Federal Reserve Board].
2
February 28, 1994
TO: BANK INVESTMENT MANAGEMENT MEMBERS NO. 11-94
BOARD OF GOVERNORS NO. 19-94
TASK FORCE ON BANK SALES ACTIVITIES
RE: BANK REGULATORS' UNIFORM GUIDANCE ON SALES OF MUTUAL FUNDS
AND OTHER NONDEPOSIT INVESTMENTS
__________________________________________________________
The Office of the Comptroller of the Currency, the Federal Deposit
Insurance Corporation, the Federal Reserve Board, and the Office of Thrift
Supervision recently issued a joint statement on retail sales of mutual funds and
other nondeposit investment products by federally insured financial institutions.
The statement "is intended to consolidate and make uniform the guidance
contained in the various existing statements of each of the agencies, all of
which are superseded" by the joint statement.1 As we previously informed you,
last July the Institute urged the four bank regulators to adopt uniform
guidelines. (See Memorandum to Board of Governors No. 63-93, Bank Investment
Management Members No. 16-93, and Task Force on Bank Sales Activities, dated July
21, 1993.)
A copy of the regulators' joint statement is attached. A brief summary of
the guidelines contained therein follows.
1. Bank Responsibilities
The joint statement applies to retail sales by bank employees, nonemployees
on bank premises (including telephone sales and mailings from bank premises), and
sales from customer referrals when the bank receives a benefit for the referral.
The joint statement encourages bank directors to adopt policies and procedures
to ensure compliance with the law and the joint statement. The policies and
procedures also should address (1) the supervision of personnel involved in the
sales program; (2) the types of products sold; (3) the permissible uses of bank
customer information; and (4) the responsibilities of employees who sell
3investment products.
The bank's agreement with any selling third party should, among other
things, authorize the bank to monitor the third party and require the third party
to indemnify the bank for potential liability resulting from the third party's
actions.
2. Disclosures and Advertising
a. Disclosure
When nondeposit investment products are recommended or sold to retail
customers, there must be conspicuous disclosure that the products are not FDIC
insured or obligations of or guaranteed by the bank, and that they are subject
to investment risks including the possible loss of principal. These disclosures
should be provided orally in all sales presentations and when investment advice
is provided, orally and in writing before or at the time an investment account
is opened, and in advertisements and other promotional materials. A signed
customer acknowledgement of such disclosure should be obtained when the
nondeposit investment account is opened. For accounts established prior to the
issuance of the joint statement, the bank should consider obtaining the signed
statement at the time of the next transaction.
b. Confirmations and Account Statements
Confirmations and account statements should contain the disclosures if they
also contain the name or logo of the ban or an affiliate. If the deposit account
statement includes account information about investment products, the information
concerning these products should be clearly separate from the deposit information
and should be introduced with the above disclosures. Any third party advertising
or promotional material should clearly identify the selling company and not
suggest that the bank is the seller.
c. Disclosure Regarding Advisory Relationship, SIPC Insurance
The bank also should disclose any advisory or other material relationship
between the bank (or an affiliate) and an investment company whose shares are
sold by the bank, and any material relationship between the bank and an affiliate
involved in providing nondeposit investment products. The existence of any fees,
penalties, or surrender charges should be disclosed.
If sales activities include representations concerning insurance coverage
provided by SIPC or any other non-FDIC entity, the customers must be provided
with clear explanations about the coverage.
d. Common Names
Banks may not offer nondeposit investment products with a name identical
to that of the bank. The bank should take appropriate steps to assure that the
issuer has complied with any applicable SEC requirements regarding the use of
similar names.
4. Setting of Retail Nondeposit Sales
Sales activities with respect to nondeposit investment products generally
should be conducted in a physical location distinct from the area where retail
deposits are taken. Banks should prohibit tellers from offering investment
recommendations, qualifying customers as eligible to purchase nondeposit
investment products, or accepting orders for the products, even if unsolicited.
Tellers may refer customers to individuals who are specifically designated and
4trained to assist interested customers.
5. Qualification and Training
Sales personnel should be adequately trained to sell the nondeposit
investment products involved. If bank personnel sell or recommend securities,
the training should be the substantive equivalent of that required for registered
representatives.
6. Suitability and Sales Practices
Bank sales personnel must adhere to "fair and reasonable" sales practices.
If these personnel recommend nondeposit investment products, they should have
reasonable grounds for believing that the specific product recommended is
suitable for the particular customer on the basis of information disclosed by the
customer. Personnel should make reasonable efforts to obtain relevant
information from the customer.
7. Compensation
Bank employees, including tellers, may receive a one-time nominal fee for
each customer referral for nondeposit investment products. The fee should not
depend on whether the referral results in a transaction. Sales personnel may
receive incentive compensation, but incentive compensation programs must not be
structured in such a way as to result in unsuitable recommendations. Bank
compliance and audit personnel should not receive incentive compensation directly
related to results of the nondeposit investment sales program.
8. Compliance Program
Compliance procedures should identify any potential conflicts of interest
and how those conflicts should be addressed. Compliance programs should monitor
customer complaints and findings of compliance reviews should be periodically
reported to the bank's board of directors or to a board committee. Appropriate
procedures also should be incorporated into the bank's audit program.
9. Supervision by Banking Agencies
The federal banking agencies will monitor compliance with the bank's
policies and procedures by banks and third parties. "The failure of a depository
institution to establish and observe appropriate policies and procedures
consistent with [the joint statement] will be subject to criticism and
appropriate corrective action."
Paul Schott Stevens
General Counsel
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