January 9, 1992
TO: PUBLIC INFORMATION COMMITTEE NO. 2-92
RE: LOCAL MEDIA CONTACT LIST
__________________________________________________________
I've attached a copy of a suggested Local Media Contact List that
would be used by local TV, and radio journalists to find mutual
fund experts in their communities. One use I anticipate for this
list will be to "localize" our video news releases (VNRs). While
the VNRs provide interviews with national experts, often local
stations like to include discussions with home-town folks. This
list will allow them to do that.
We have tried to list only members of the Public Information
Committee, but in a few cases went beyond the committee to be
able to list someone in cities with no representation on the
committee.
Please review the list, and let me know of any additions,
deletions or changes that you'd like to see. Once we've
developed a final list, we'll send it to the local broadcasters
across the nation with whom we work most closely.
Best regards,
Malin Jennings
Enclosure