April 1, 1991
TO: DIRECT MARKETING COMMITTEE NO. 10-91
RE: Agenda for Upcoming Meeting; Date of Next Subcommittee
Meetings
__________________________________________________________
The next meetings of the Direct Marketing Committee's
subcommittee discussion groups will be held during a breakfast
meeting at 8:00 a.m. on April 24 at the Madison Hotel in
Washington, DC. These subcommittee meetings will be followed by
the previously-scheduled meeting of the entire Direct Marketing
Committee, which will be held at the Madison Hotel at 9:30 a.m.
After the initial meetings of the Telemarketing, Retirement Plan
Marketing, and Relationship Marketing in Florida last January,
participants seemed to feel that one of these subcommittees,
Relationship Marketing, did not generate enough useful discussion
to justify further meetings (see the minutes of the Direct
Marketing Committee's January meeting). As a result, only the
Telemarketing, Retirement Plan Marketing and Fulfillment Issues
Subcommittees will meet, simultaneously, on April 24. This will
be the first meeting of the Fulfillment Issues Subcommittee.
All members of the Direct Marketing Committee, as well as those
substituting for a member, are welcome to participate in any one
of the subcommittees. However, if you do plan to attend, we ask
that you notify Mary Collins at your earliest convenience. She
can be reached at 202/955-3537.
As always, you are welcome to call me at 202/955-3536 if you have
any questions or comments.
Best regards,
Stephanie Brown
Marketing Director
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