July 12, 2007
Ms. Barbara Z. Sweeney
NASD
Office of the Corporate Secretary
1735 K Street NW
Washington, DC 20006-1506
Re: Proposed Guidance on Supervision of
Electronic Communications:
NASD Notice to Members 07-30
Dear Ms. Sweeney:
The Investment Company Institute1 is writing to support the adoption of the NASD’s and
NYSE’s proposed joint guidance regarding members’ review and supervision of electronic
communications.2 The guidance will provide much needed clarity regarding the application of the
NASD’s and NYSE’s rules to the wide and evolving range of electronic communication devices that can
be utilized by members. In addition, the guidance should help resolve some uncertainty in the industry
resulting from a recent enforcement proceeding involving a broker-dealer’s failure to reasonably
supervise salespersons’ electronic communications.3 We are particularly pleased that the guidance has
been drafted to be technology neutral, which will benefit members as they consider which new
technologies to deploy and how to accommodate them into their supervisory policies and procedures.
The Institute recommends that the final version of the guidance further clarify the issues set forth
below.
1 The Investment Company Institute is the trade association of the U.S. mutual fund industry. More information about
the Institute can be found at the end of this letter.
2 See Supervision of Electronic Communications, NASD Notice to Members 07-30 (July 2007).
3 See In re Bear, Stearns & Co., Inc., SEC Release No. 34-54806 (Nov. 21, 2006).
Ms. Barbara Z. Sweeney
July 12, 2007
Page 2 of 3
GUIDANCE INTENDED TO CLARIFY EXISTING REQUIREMENTS
The Institute recommends that the NASD and NYSE clarify that the guidance is not intended
to expand members’ existing obligations to supervise communications – regardless of medium. Instead,
the guidance is intended to assist members in supervising, consistent with existing regulatory
requirements, the variety of electronic communication devices used by members and their associated
persons. A statement along these lines will ensure that the guidance is not misinterpreted to impose
upon members obligations beyond those currently imposed through NASD Rule 3010 and other
supervisory rules, some of which are expressly mentioned in the guidance.
“FLAGGING” COMMUNICATIONS
According to the proposed guidance, when employing risk-based procedures to review
electronic communications, a member should consider, in part, how to effectively “flag” certain types of
communications.4 This provision appears intended to alert members to the fact that certain electronic
communications – either due to the nature of the sender’s job responsibilities (e.g., research analysts) or
the substance of the communication (e.g., order error) – may require additional scrutiny by the
member. As such, in designing their supervisory procedures, members may want to ensure that they
“flag” those communications for a particular method of review (e.g., lexicon or sampling) as required or
appropriate.
We are concerned that this provision may be interpreted to require members to review all
communications and “flag” for additional review those that – on a risk-based basis – may evidence or
contain customer complaints, regulatory concerns, etc. This would place an impossible burden on most
members due to their volume of communications. We therefore recommend that the NASD and
NYSE further clarify that members are expected to take a risk-based approach to defining the universe
of communications to review and that “flagging” may then be used to further narrow that universe.
SUPERVISING ONE’S OWN COMMUNICATIONS
According to the proposed guidance, an individual may not conduct supervisory reviews of his
or her own electronic communications unless the member’s size and/or structure is such that the
member has no other reasonable alternative for reviewing those communications. While this type of
limitation is clearly necessary and appropriate, we recommend that the guidance also recognize that
there may be other limited instances in which it is appropriate for an individual to conduct a
supervisory review of its his or her own electronic communications. For example, it would seem
unnecessary in the public interest to require additional supervisory review of client communications
drafted by an attorney, principal acting in a compliance capacity, or a senior officer of the member.
4 Notice at p.4.
Ms. Barbara Z. Sweeney
July 12, 2007
Page 3 of 3
Accordingly, we recommend that the guidance clarify that a member’s supervisory procedures
governing review of electronic communications may exempt certain communications from supervisory
review where, based upon the nature of the communication or the status of the person drafting it,
additional review is unnecessary in the public interest. This clarification will assist members in
determining which communications may be subject to additional supervisory review.
DOCUMENTING THE REVIEW OF CORRESPONDENCE
Section II.F. of the proposed guidance, relating to documenting the review of correspondence,
provides in part that evidence of a review should include, at a minimum, “the communication that was
reviewed.” We recommend that the NASD and NYSE provide greater specificity about the evidence
required and, in particular, whether something less than maintaining a copy of the entire
communication would be sufficient. For example, would a log that includes the number of
communications reviewed (e.g., 30 e-mails reviewed) suffice? If not, would maintaining a record of the
“header” information from the communication suffice? If the header information suffices, what header
information must be included (e.g., “to,” “from,” “subject,” “time,” etc.)? Knowing what
documentation the NASD’s and NYSE’s examiners are expecting to see when they conduct
examinations will better enable members to ensure that their documentation meets these expectations.
We also recommend that, when addressing this issue, the guidance clarify that members may both
conduct reviews electronically and electronically maintain documentation of such reviews.
* * * *
The Institute appreciates the opportunity to provide these comments on the proposed
guidance. If you have any questions regarding our views, please contact the undersigned by phone (202-
326-5825) or email (tamara@ici.org).
Sincerely,
/s/
Tamara K. Salmon
Senior Associate Counsel
ABOUT THE INVESTMENT COMPANY INSTITUTE
The Investment Company Institute’s membership includes 8,766 open-end investment companies (mutual
funds), 670 closed-end investment companies, 440 exchange-traded funds, and 4 sponsors of unit investment
trusts. Mutual fund members of the ICI have total assets of approximately $11.242 trillion (representing 98
percent of all assets of US mutual funds); these funds serve approximately 93.9 million shareholders in more than
53.8 million households.
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